Friday

Why Social Media Agencies Endorse Periscope

By Robbie Sutter


There are many ways to get information out to the public, but it's easy to see that video is one of the most vital. In fact, many companies have taken to the likes of Periscope, which is one of the hottest platforms in this day and age. Even though many social media agencies see this as a strong platform, others may wonder what the big deal is. For those who are curious to learn as much as possible, here are reasons why the platform in question matters.

Periscope is a mobile app that is built upon the live streaming nature of most video content. Specifically, iOS users with access to this app can not only watch feeds, as they occur, but present their own broadcasts if they so choose. Twitter purchased the app some time ago, and it has only grown since that time. With the popularity that's associated with video game streaming and the like, it's easy to see why Periscope has become immensely popular as of late.

What are some of the reasons why Periscope may be able to help businesses, though? I believe part of it comes from networking, which can be offered by firms the likes of fishbat. Not only do they realize the capabilities of Twitter, but the many features linked to it. Who's to say that social media agencies cannot somehow implement this video streaming service into a client's campaign? Of course, the content said client must be conducive, meaning that an evaluation must be carried out.

One of the other reasons why I feel Periscope is noteworthy has to do with its age. Keep in mind that it's only a little over one year old now. What this means is that there are potentially various possibilities which we haven't been able to tap into yet. Maybe other companies can take part in doing so, but it's easy to imagine that individuals with their own visions can do this as well. Whatever the case may be, it'll be interesting to see how this platform grows from here.

It's easy to see that Periscope has the endorsement of various social media agencies, as well as those who enjoy entertainment in general. While this platform may be used for extensive business purposes, it's easy to imagine that it can be used for sports, video games, and what have you just as well. It's simply a matter of how intuitively it's brought into effect. In time, I have to believe that the full potential of said streaming service will be realized.




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